VAKSIN COVID-19 BERBAYAR TUAI PRO-KONTRA DARI EKONOM

Vaksinasi Gotong Royong Individu Berbayar Kimia Farma

Munculnya pilihan vaksin COVID-19 berbayar menuai pro-kontra. Program vaksinasi gotong royong individu ini disebut demi mempercepat herd immunity.

Meski Kementerian Kesehatan RI menjamin ketersediaan stok vaksin COVID-19 gratis dari pemerintah, namun tak sedikit yang akhirnya mendesak pembatalan vaksin COVID-19 berbayar Kimia Farma.

Salah satunya muncul dari pakar Ekonomi. Director Political Economy & Policy Studies (PEPS), Anthony Budiawan menilai, adanya vaksin berbayar membuat penguasa dan pengusaha kehilangan kepercayaan dari masyarakat. Menurutnya, kebijakan tersebut akan menguntungkan segelintir pihak saja.

"Sebaiknya jangan ada dualisme dalam pendistribusian vaksin ini, sebaiknya semua ditanggung oleh pemerintah agar program vaksin bisa merata ke setiap orang. Sudah tidak ada kepercayaan publik kepada penguasa dan pengusaha, kalau vaksin ini dibiarkan dijual di Kimia Farma," kata Anthony saat dihubungi detikcom, Senin (12/7/2021).

Dia mempertanyakan, kesanggupan pemerintah dalam menyediakan vaksin gratis jika vaksin mandiri bergulir. Jika tidak ada jaminan dari pemerintah, lanjutnya, maka bisa saja pemerintah berdalih sudah tidak ada vaksin sehingga membuat masyarakat harus membeli di Kimia Farma.

"Kalau tidak ada jaminan tersebut, maka bisa saja pemerintah bilang sudah tidak ada vaksin, sehingga rakyat harus membeli di Kimia Farma," tuturnya.

"Dan saya rasa ini yang akan terjadi. Manipulasi keberadaan dan ketersediaan vaksin pemerintah, agar pemerintah dapat menghindari pengeluaran dan pengusaha dapat untung besar. Sangat bahaya. Ya memang tujuannya untuk menguntungkan segelintir pihak saja," kata Anthony menambahkan.

Di sisi lain,Ekonom Senior Institute for Development of Economics and Finance (Indef) Dradjad Wibowo menilai, antara vaksin gotong royong dari pengusaha dan vaksin mandiri berbayar sangat dibutuhkan. Menurutnya, mempercepat vaksinasi sekaligus mengatasi pandemi dan memulihkan ekonomi nasional.

"Saya bukan hanya mendukung. Saya malah pernah mengusulkan hal ini dengan istilah 'vaksinasi bisnis' pada 29 Desember lalu. Syaratnya, vaksinnya bukan dari berasal dari hibah bilateral ataupun COVAC karena tidak etis," kata Dradjad.

Lebih lanjut, alasan 'vaksinasi bisnis' yang ia maksud agar herd immunity segera tercapai dan masyarakat dapat beraktivitas normal sesegera mungkin. Dia pun mencontohkan warga negara di Amerika Serikat dan Inggris yang memiliki cakupan vaksinasi tinggi hingga bisa menonton pertandingan olahraga dengan bebas.

"Karena kemampuan fiskal negara relatif terbatas, bagi rakyat yang mampu sebaiknya dibuka kesempatan membeli vaksin sendiri. Toh ini untuk kesehatan dan keselamatan mereka juga. Negara membayari rakyat yang kurang mampu," jelasnya.

Dia menuturkan, cakupan vaksinasi yang tinggi justru dinilainya mampu memulihkan kepercayaan konsumen dan bisnis. Harapannya, kata dia, konsumsi rumah tangga dan investasi akan mulai pulih sehingga RI bisa kembali ke zona pertumbuhan positif.

"Jadi saran saya, Kimia Farma dan BUMN Farmasi yang lain maju terus saja dengan vaksinasi berbayar. Menkes dan menteri terkait lainnya tinggal menjelaskan hal ini dengan baik kepada publik," pungkasnya.

Source: https://finance.detik.com/berita-ekonomi-bisnis/d-5640509/vaksin-covid-19-berbayar-tuai-pro-kontra-dari-ekonom/amp

Media News Bulletin from PEFC Asia Pacific July 2021

Can't See the Wood for the Trees? Put on Your Sustainability Glasses

Don't let anyone tell you that the pandemic with its consequential health and economic impact is holding back the global timber, rubber, paper and packaging industries. What's more, the sustainability trend reigns supreme. Those who believe in the importance of responsible sourcing and sustainable supply chains are seeing widespread acceptance of change for good!. This issue has the latest on the natural rubber campaign and how PEFC is helping the fashion industry come clean. Mass Engineered Timber (MET) and Digitalisation for the Built Environment rate highly too. All with particular relevance to Media and its followers in Asia Pacific. Pictured above is International House, Sydney, Australia, which won the World Architecture Festival - PEFC Best Use of Certified Timber Prize in 2018.

Saving Lives. Saving Forests. With Natural Rubber.

Rubber helps save lives. If it’s produced sustainably, it can help save forests, too. Rubber is found in hospitals worldwide. From latex gloves to pacemakers, seals for controlled drug delivery devices, even your blood pressure cuff. Rubber isn’t the most obvious part of our modern medical infrastructure, but if it suddenly disappeared our hospitals would be in disarray. Most of this rubber starts its life in rubber trees – billions of them on small plantations all over the world. There the rubber is tapped by hand, and brought to market by millions of smallholders. PEFC works with these smallholders so that they can increase their yields, and produce rubber in a way that protects their plantations and nearby forests. This is one of the key messages in PEFC's Supporting Sustainable Rubber campaign, launched on 7 July. Read all about it.

PEFC Joins in "Making Peace with Nature" in Climate Week

The Virtual Thematic Sessions of Asia-Pacific Climate Week 2021 (APCW 2021) run from 6 to 9 July and is hosted by the Government of Japan. The sessions are designed to boost the climate change response of countries in Asia and the Pacific and build momentum for the crucial UN Climate Change Conference COP26 in November in Glasgow. Taking part in the ‘Making peace with nature in the context of climate action’ session, Richard Laity, PEFC South-East Asia Manager, is on the ‘Strengthening governance and policy innovation’ panel discussion. Japan, as a country which pledged net-zero emissions by 2050, is hosting the Asia Pacific Climate Week 2021, in the hope of enhancing collaboration for redesigning our socio-economic system through decarbonisation.” Still time to participate in Climate Week

BuildTech Asia on Digitalisation for the Built Environment

Dealing with real live issues and coming up with solutions is not the easiest when its all online. But BuildTech Asia achieved that by going digital in more ways than one. PEFC was there - virtually of course - and came away with some very realistic answers. The digital edition of BuildTech Asia exhibition is running 7 to 8 July to facilitate the exchange of insights, knowledge and solutions towards accelerating the adoption of smart technologies, as well as strengthening Industry 4.0 capabilities for the built environment sector. This year, it has more than 50 key industry leaders speaking at 40 online webinars and also features over 100 exhibiting global brands. You can catch at least one important message from BuildTech Asia by listening to On Prime Time, with host Rachel Kelly who finds out how digitalisation is shaking up the built environment in a special interview with Dr Teo Ho Pin, Honorary Advisory, Singapore Institute of Building. Listen up.

It's in Fashion: Join for the Global Climate Action Initiative

For most large fashion brands, emissions from production, manufacturing and materials will all be higher than from direct operation. The 2021 edition of the organisation’s Transparency Index, published this week, analyses the reporting and other disclosure processes of the world’s largest fashion companies, covering information relating to human rights and environmental impact. This week PEFC is also proud to announce that it has joined the UNFCCC Fashion for Global Climate Action initiative as a signatory to the Fashion Industry Charter for Climate Action. The Fashion for Global Climate Action initiative calls on the fashion industry to acknowledge the contribution of the sector to climate change and our shared responsibility to strive towards climate neutrality for a safer planet. PEFC also continues its own "Fashions Change, Forests Stay" campaign. Read all about it.

Metsa Group's "Sustainability Unfolded" for Forests

Responsible forest use does not cause climate change – but fights it. There is a genuine need to increase knowledge and create a positive attitude towards responsible forest management. When conducted correctly, it helps us preserve our planet’s viability for the future generations. Sustainable forest management plays a key role in the process of reforestation. Growing trees absorb more CO2 than mature ones, so how we manage to secure the healthy growth of forests is essential. If after regeneration felling, each felled tree is always replaced with three to four new seedlings, you can definitely call it reforestation. That's a clear message from Metsa Group - a long time PEFC International Stakeholder Member - whose business operations cover the entire value chain for wood, from wood products and forest services to tissue or paperboard. There's more here.

Responsible Wood: The Master & his Apprentice in Tasmania

Craig Howard and son Jack are two of Tasmania’s finest timber craftsman. They really are two of a kind… Two parts of the Heritage Furniture legacy, fourth and fifth-generation timber artisans alike, both have forged reputations as specialists in designing and manufacturing handcrafted masterpieces. Located in an elevated inlet overlooking Geilston Bay, the Heritage Furniture workshop contains a treasure trove of high valued specialty timbers including the iconic Tasmanian Huon Pine, King Billy Pine, Celery-top Pine, Blackwood, Blackheart Sassafras, Myrtle in addition to selected imported timbers such as cedar and mahogany. Read more about Heritage Furniture.

Unearthing the Delights & Insights in Tomorrow's Timber

Timber is in the news everywhere. For all the right reasons. And it's difficult to avoid running into tall stories about Mass Engineered Timber (MET) and buildings made entirely of wood. Of course, there will be the naysayers who come up with all the reasons why wood is not so good - for the environment, for fire safety, for its added cost. But when you believe in timber as the best material for building - as PEFC obviously does - its good to read what Pablo van der Lugt has to say, and show, in Tomorrow's Timber. No holding back. Page after page of case studies, plans, architects' ideas, drawings and photographs of some of the best examples in the world. It all goes to illustrate what the author calls "the next building revolution". Read Ken Hickson's review here.

Certified Paper Packaging & the Circular Economy

A 2020 Two Sides Survey on European Packaging Preferences found that paperboard packaging is favoured by consumers as being better for the environment and considered easier to recycle and home compost. If you are a brand owner or retailer looking to understand and learn more about how certified paper packaging affects you and how you can play a larger part in the circular economy, you can join in the PEFC webinar on Thursday 8 July or catch the recording of it. See how innovative certified paper-based packaging solutions are meeting the challenge for more environmentally friendly alternatives. Speakers include Christophe Jordan from Arjo Wiggins who will present Sylvicta (pictured) – a ground-breaking new sustainable alternative to plastic packaging using PEFC-certified wood pulp. Read more

Singapore's Six Garden Pavilions in PEFC Certified Timber

Beautiful wooden structures are taking shape at National Park’s Jurong Lake Gardens. It’s been 25 years since Venturer Timberwork built National Park’s Botanical Gardens Visitors' Centre. Since then Kevin Hill says there’s been a great deal of evolution, especially on the sustainability front. We visited the building site in Jurong last week to see how a PEFC audit is conducted and interview those involved in the assembly of the six timber pavilions. See more here.

Who Wants to Win the "Best Use of Certified Timber Prize"?

For the third time, PEFC is supporting the World Architecture Festival 'Best Use of Certified Timber Prize', rewarding architects and project teams for their use of certified timber as a main construction material for buildings outstanding in sustainability, innovation, quality or aesthetics. “In the two years’ dialogue with renowned architects at WAF, we have noticed an increasing interest in sustainable timber. Some architects even say it’s 'the only way forward'," said Fabienne Sinclair, Head of Marketing at PEFC International. "We are pleased to contribute to making both forests and construction more sustainable.” Read and see more here.

Iran dan Kuba Bikin Vaksin Sendiri, Dradjad: Malu Kita

Ekonom Indef Dradjad Wibowo

REPUBLIKA.CO.ID, JAKARTA — Ketua Dewan Pakar PAN Dradjad Hari Wibowo mengingatkan pemerintah untuk segera mendorong pembuatan vaksin dan obat Covid-19 dari dalam negeri. Biarpun sudah terlambat, tapi langkah ini harus segera dilakukan.

 

Dradjad mengatakan, dalam beberapa hari terakhir beredar kabar Iran dan Kuba sudah menemukan dan memproduksi vaksin Covid-19 sendiri. Menurut laporan yang ada, kata Dradjad, efikasinya cukup tinggi.

Sebagai ilmuwan, Dradjad mengatakan senang dengan vaksin yang tersedia untuk mengatasi pandemi. Namun, sebagai orang Indonesia, Dradjad mengaku nelongso (merana--Red), mengapa dua negara yang jauh lebih kecil ekonominya dibanding Indonesia, malah sudah menemukan vaksin. Sementara, Indonesia masih jauh.

“Iran diembargo besar-besaran karena masalah nuklir, Kuba juga baru mulai terbuka dari embargo,” ungkap Dradjad dalam pesan suara kepada Republika.co.id, Jumat (25/6).

Dradjad mengaku sudah sejak April 2020 menyuarakan di publik tentang kebutuhan melakukan riset dan menemukan vaksin dan obat sendiri sudah sangat mendesak. “Tolong segera kita genjot dana untuk riset besar-besaran untuk penemuan vaksin dan obat,” ungkap Dradjad.

 

Diingatkannya, pandemi Covid-19 bukan hanya masalah kesehatan dan ekonomi, melainkan juga masalah pertahanan dan keamanan nasional. Selain itu, yang paling penting karena menyangkut masalah jiwa rakyat Indonesia.

Dradjad menegaskan, memang saat ini sudah terlambat. Namun, bukan berarti Indonesia tidak harus melakukan. Menurutnya, Indonesia tetap harus melakukan karena Covid ini sifatnya multitahun. “Jadi, yang sudah divaksin sekarang mungkin antibodinya akan turun dan perlu vaksin lagi sehingga harus punya vaksin dan obat sendiri,” ungkap Ketua Dewan Pakar PAN ini.

Mengenai mana yang mau dikembangkan, Dradjad mengatakan, silakan saja mau vaksin merah putih atau vaksin nusantara. “Kita jangan apriori dulu. Semua diberi kesempatan yang sama, tapi prosedur ilmiah medis tetap harus diikuti, uji klinis transparan, dan hasilnya harus dipublikasikan ke jurnal yang bereputasi tinggi di dunia internasional. Jangan jurnal yang asal-asalan saja, supaya hasilnya kredibel,” kata Dradjad.

Mengenai dana, Dradjad mengatakan, sebenarnya dananya tidak terlalu besar. Ia memperkirakan antara Rp 500 miliar hingga Rp 1 triliun untuk satu jenis vaksin. “Tapi, untuk amannya mungkin bisa disiapkan Rp 2 triliun hingga Rp 3 triliun,” kata ekonom senior Indef ini.

Dradjad yakin berbagai universitas di Indonesia mampu melakukannya. “Kita juga punya lembaga Eijkman, punya rumah sakit-rumah sakit angkatan darat yang mampu melakukan itu,” ujarnya.

Dradjad minta agar berhenti berwacana dan berdebat yang tidak jelas. Lebih baik segera melakukan langkah nyata untuk menciptakan dan memproduksi vaksin dan obat sendiri. “Malu kita kalah sama Iran dan Kuba,” kata Dradjad.

Source: https://republika.co.id/berita/qv982l318/iran-dan-kuba-bikin-vaksin-sendiri-dradjad-malu-kita

 

Global & Regional Bounce Back By Supporting Sustainable Rubber

A greater commitment to sustainability in the production and supply chain of natural rubber will help the global industry bounce back better after the devastating impact of the coronavirus pandemic. 
 
If this grows in line with the Sustainable Development Goals, it will have even more impact in the Asia Pacific region for many more years to come. 
 
Despite the size of the industry and the complexity of the supply chain, the sources of natural rubber are quite modest and largely concentrated in Southeast Asia. 
 
What’s more, 85% is produced by six million smallholders, tapping and tending rubber trees on independent plantations. Significantly, most of these plantations are in Thailand, Vietnam, Indonesia and Malaysia.
 
As the Programme for the Endorsement of Forest Certification (PEFC) gets ready to launch its global Supporting Sustainable Rubber campaign in July, earlier in June – as reported in the Media News Bulletin - the organisation was actively involved in two major international rubber events:
 
  • On the eve of World Environment Day (5 June), the Network for Certification and Conservation of Forests (NCCF) organised a webinar for the Rubber Board, Ministry of Commerce, and Industry, Government of India on Long Term Sustainability of the Resource and Rubber Industry in India. It’s clear the Indian Rubber Industry is growing at a fast pace, so it is necessary for natural rubber to be produced from sustainably managed plantations.
 
  • Meantime, the International Rubber Study Group (IRSG), in collaboration with the Ministry of Agriculture and Rural Development of the Government of Cote d'Ivoire, organised the virtual World Rubber Summit (WRS) 2021 on 10 June. The theme was ‘’Facing the Future: Inclusiveness, Sustainability and Growth for the Next Normal’’. Richard Laity, PEFC Southeast Asia Manager along with other panellists from Asia Pacific, participated in a debate on the topic: ‘Climate Adaption & Mitigation: Farm to Trade’.
 
What was learnt from these events is that natural rubber is an essential raw material used in the creation of more than 40,000 products. It represents a USD300 billion supply chain involving 40 million people (IRSG, 2019). 
 
There’s more to learn:
  • 47% of the global rubber supply is natural, derived from about 14 million hectares of plantations around the world.
  • In 2018, the total value of that rubber was US$40.71 billion.
  • In 2019, natural rubber production reached 13.6 million metric tonnes.
  • 70% of natural rubber goes into tyre production. 
  • Rubber plantations produce more than rubber! About 63 million green tonnes of rubber wood are produced annually.
  • Rubber wood is the world’s most widely traded tropical hardwood (ITTO, 2017).
 
PEFC has had 20 years of experience championing the rights of smallholders and forest operators in Southeast Asia. As it has provided chain of custody certification for products originally sourced from forests, like furniture, flooring, paper and packaging, it is also doing the same for natural rubber and rubber wood, whether its end use is for rubber tyres for vehicles or footwear for athletes.
 
It is also a member of the International Rubber Study Group (IRSG) and a founding supporter of the Global Platform for Sustainable Natural Rubber (GPSNR), both with their global headquarters in Singapore. 
 
PEFC knows that sustainable forest management and chain of custody certifications work together to achieve best practice, by tracking natural rubber and rubber wood from the plantations to the final products. 
 
For its Supporting Sustainably Rubber campaign, PEFC has identified four categories where partnerships are essential:
  • Company-led procurement policies
  • Local capacity and infrastructure building
  • Public policies to enable legal frameworks
  • Transformation of production to improve yield and quality, as well as living incomes
For more go to PEFC international: Supporting Sustainable Rubber

Media News Bulletin from PEFC Asia Pacific June 2021

World Environment Day: Promoting a Sustainable & Resilient Future for Natural Rubber in India
 
 
On the eve of World Environment Day, the Network for Certification and Conservation of Forests (NCCF), jointly with the Programme on Endorsement of Forest Certification (PEFC), is organising a webinar for the Rubber Board, Ministry of Commerce, and Industry, Government of India on “Promoting Certification of Forests and Rubber Plantations for Long Term Sustainability of the Resource and Rubber Industry in India” on Friday, 4 June 2021 from 3.30pm. (That's1200hrs CET or 6pm Singapore time).The Indian Rubber Industry is growing at a fast pace, so it is necessary that natural rubber is produced from sustainable plantations. Certification is globally recognised as the evidence of sustainable management of rubber plantations, as well the entire supply chain.Go here for more info and to register.
 
Renewable, Recyclable and Responsibly-sourced Packaging
 
 
When the Sustainability in Packaging Asia conference returns online on 7 to 9 June it will ignite important discussion around the challenges, opportunities and innovations making waves across the global packaging market. Ben Gunneberg, the CEO and Secretary General of Geneva-based PEFC International is a keynote speaker on the first day, Monday 7 June, when he will stress that sustainable packaging must be all about “Renewable, Recyclable and Responsibly-Sourced”. As demand for environmentally-friendly packaging grows, he sees a shift from single use plastic to paper products and notes that consumers are calling for brands to take greater responsibility for the environment. There's more.
 
Climate Adaptation & Mitigation: Farm to Trade for Rubber
Natural Rubber is in the news more than ever, so stay tuned for the launch of PEFC’s Supporting Sustainable Rubber Campaign. Coming soon. Meantime, the International Rubber Study Group (IRSG), in collaboration with the Ministry of Agriculture and Rural Development of the Government of Cote d'Ivoire, is organising the virtual World Rubber Summit (WRS) 2021. The theme for the Summit is ‘’Facing the Future: Inclusiveness, Sustainability and Growth for the Next Normal’’. Richard Laity, PEFC Southeast Asia Manager, and other panellists will participate in a debate on 10 June on the topic: ‘Climate Adaption & Mitigation: Farm to Trade’. Read all about it and register here.
 
APP TImber: Protecting Forests & Promoting Certification
 
 
APP Timber is the only company in Southeast Asia that is both a PEFC international stakeholder member and has PEFC chain of custody certification for wood products sold from its Malaysian warehouse. "Being a stakeholder member means that we have the responsibility – together with all other members – to safeguard PEFC’s mission to protect the forests by promoting sustainable forest management through certification." This from the interview with Michael Hermens, Group Managing Director at APP Timber, who shares his thoughts about sustainability and global cooperation in the PEFC series "Meeting our Certified companies". Read More.
 
Webinar Update on Indonesia's Forest Certification Progress 
 
 
As of 31 March 2021, more than 3.9 million hectares of forest in Indonesia have been IFCC or PEFC certified. That includes 74 forest management companies and 40 companies that have PEFC certified supply chain or chain of custody. That was the message from Regita Wirastri, Promotion, Marketing and Communication Manager for IFCC during the latest Indonesian webinar on Thursday 27 May. The participants included PEFC/IFCC CoC certified companies, IFCC SFM certified companies, PEFC accredited certification bodies, concession holders, brand owners, consultants, local government representatives and academics.  Learn a lot more from the webinar recording.
 
Asia Pacific in the World of PEFC: Maps, Facts & Figures
 
How is the Asian region doing regards the area of PEFC-certified forests it has and the number of PEFC chain of custody certificates by country? The interactive map shows this, as well as the development over time. You can also check the PEFC statistics document collection in the quarterly reports. This report combines historical data of PEFC certification and global land cover statistics provided by the Food and Agriculture Organization (FAO). The national coverage represents the ratio of PEFC-certified forest area over the FAO area estimation by country. Read and see more here.
 
SustainableTower Design Wins Responsible Wood Award
 
 
Two University of Queensland architectural students have been awarded the Responsible Wood Architectural Prize for Excellence in Timber Design in Australia for their research paper and model on the construction of Emu Creek Observation Tower in the Brisbane Valley region. The students, Dylan Francks and Simin Louei, assisted by Matthew Walton, Alec Hutchinson and Emile Hildebrandt, presented the research design and models for the tower, which uses culturally sustainable participatory principles and incorporates locally-sourced under-utilised grey ironbark (Eucalyptus drepanophylla). As a timber abundant in the region, it can be found in one of the many nearby timber plantations, with the tower acting as an “ode to the region’s colonial past”. Read all about it.
 
UPM's Space Mission to "Create a Future Beyond Fossils"
 
 
UPM, one of PEFC's International Stakeholder Members, is about to to go into space with a plywood satellite. “UPM’s mission as a company is to create a future beyond fossils. WISA Woodsat is made of plywood and it carries a profound message of replacing fossils with renewable wood-based materials, also in very demanding applications", says Ari Voutilainen, the space project manager for UPM Plywood. WISA Woodsat will be launched to polar orbit by Rocket Lab’s Electron launch vehicle. The launch will take place from the Mahia Peninsula launch complex in New Zealand. Read all about it.
 
Experience "Harmony" in the Forest through Photography
 
 
There's still time to enter the 2021 PEFC Photographer of the Year contest. Our photo in the spotlight this month is ‘Harmony’, taken by Vlad Ionescu in Cheia, Romania, runner up in 2020. Trees, forest landscapes, children playing, people working or animals living in the forest – share your photo and help us to escape to the wonderful world of forests in our imaginations! To enter your photo is simple, check out www.pefc.photo to see if there is a national contest in your country. Then head to Instagram and post your forest photo using the contest hashtag of your country – and that’s it, you’re done! The deadline for entries is 5 June – World Environment Day. There's more here.
 
Making PEFC Certified Furniture with "Lasting Qualities"
 
 
The circular economy, sustainable e-commerce and emerging from the economic and health impacts of the pandemic. Where does forest certification fit in for the global furniture industry. Right at the heart, according to the latest article by Ken Hickson for PEFC, appearing in both World Furniture Online and Panels and Furniture Asia. "If we apply this - the circular economy - to the furniture industry and add in the new norms of e-commerce, we see that we cannot just rely on responsible sourcing or managing a sustainable supply chain right to the end. We have to look beyond the retailer to the consumer to make sure that our products have “lasting qualities”, and that they can be used, reused and/or recycled.